韩国服装品牌Bean Pole Jeans邀请Wentworth代言

/2008-03-08

Bean Pole Jeans

韩国第一的休闲品牌Bean Pole，是从2002年至今韩国销售第一的休闲品牌。EXR的介绍可以参考他们的网站www.exrchina.com。
Bean Pole (滨波)品牌自1989年推出以后，以出色的设计、精心的剪裁和优质的面料迅速成长为Traditional品牌中的佼佼者。Bean Pole的标志是美国著名的小说家琴•韦伯斯特的小说《长腿叔叔》中的主人公骑着自行车的形象，象征着充满温情和希望。
Bean Pole品牌坚持的四大理念: 注重家庭幸福和传统价值的‘幸福文化’(Happy Culture)； 精致产品所带给顾客的‘快乐文化’(Entertainment)；不因过去的辉煌而踱步，积极向上的‘希望精神’(Spirit of Hope)；追求自然和谐的‘自然主义’(Naturalism)。Bean Pole 把复古的传统性服装款式演变成更接近现代的Contemporary Traditional 款式，展现出自由奔放的风格和体现自身魅力的新时代新领导者（New Leader）形象。Bean Pole在韩国、美国和意大利都设有设计部门，设计风格中多采用了精致的颜色，并使用接近自然、和自然融为一体的舒适高档的面料，来演绎出更接近生活的整体搭配效果。

价格夏装在500到1000不止，冬装一般在1000以上。全中国只有上海八佰伴四楼可以买到Bean Pole。

BEAN POLE男女时尚休闲装，其中的精致体现无处不在，BEAN POLE男女时尚休闲装带有成熟完善的机能与精致完美的气质，BEAN POLE男女时尚休闲装无处不在展现你成熟及高尚生活的精彩一面。今夏的高尔夫运动服饰，依然流行。 
　　
轻松与运动相结合的休闲风格，条纹元素与运动感触，是BEAN POLE本季的焦点时尚，再加上最新的面料材质与精细的工艺，BEAN POLE无疑是今夏高尔夫运动场上的最佳表现与选择。

Wentworth代言韩国品牌Bean Pole Jeans ，《Prison Break 越狱》男星Wentworth Miller上个月飞到了韩国为服装品牌Bean Pole Jeans拍摄了一系列的广告，还是韩国人的嗅觉更加敏锐，不知道中国的商家什么时候能够加快脚步与时俱进，也请当红的国外明星来华代理品牌，况且《Prison Break》在国内也是相当的红啊，而且做为刚刚崭露头角的Wentworth相比费用也不会很高。

官方网站网站可以看看有关这个品牌衣服的情况

http://www.beanpole.com

A Korean fashion brand, Bean Pole Jeans, yesterday confirmed it would hire FOX's Prison Break" star Wentworth Miller, who is very popular among young Koreans, as the brand's next model.

"We concluded a one-year contract with Wentworth Miller who has become a fashion icon in America," said Cheil Industries Inc for the Korea Herald.

The company said it selected Miller to promote its products because his intellectual appeal, presented in "Prison Break," matched well with its brand's image.

Miller will be visiting Korea on February 10-11 and the company will arrange a meeting with his fans.

"Prison Break" has been a major hit in Korea as well as many other Asian countries, including China where it remains one of the top illegal Internet downloads.

Bean Pole Jeans, a local fashion brand, yesterday confirmed that it will hire Wentworth Miller, an American actor who is rapidly becoming a major heartthrob for young Koreans, as the brand's next model. Miller recently earned international acclaim with his performance in "Prison Break," the smash-hit U.S. TV series.

"We concluded a one-year contract with Wentworth Miller who has become a fashion icon in America," said Cheil Industries Inc.

The company said it decided to pick Miller as its model because his intellectual appeal, presented in "Prison Break," matched well with its brand's image. The company is to arrange a fan meeting when Miller visits Korea on Feb. 10-11.

Last month, the company refused to elaborate on details of the negotiations with Miller. But its signing of actress Gwyneth Paltrow to its list of models last year along with Daniel Henney, a Korean-American actor, led industry observers to guess Bean Pole would soon close a deal with the "Prison Break" star.

Miller, 34, has recently gained popularity among young Koreans who feel more open to foreign culture and who have free access to the internet to fulfill their soaring curiosity of the celebrity and his personal life.

Miller plays Michael Scofield in the Fox Network's television series "Prison Break" which has become an international hit. The English-born American actor fascinated both domestic and international audiences with his role, a fine-spirited engineering genius who attempts to break out of prison with his brother, who has been sentenced to death. His brother, Lincoln Burrows, is played by Australian actor Dominic Purcell. Fox TV is currently airing "Prison Break 2."

Miller appeared in "The Human Stain (2003)" playing the younger version of Anthony Hopkins' character.

 

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